Preparing for the Future of Higher Ed Marketing - A Virtual Strategy Session

Preparing for the Future of Higher Ed Marketing – A Virtual Strategy Session

FREE Webinar | September 23, 2021 | 1-1:45 PM EST

What will matter most to prospective students when evaluating colleges and universities in the coming years?

In this free 45-minute strategy session, we will analyze the motivation and goals of three key audiences: domestic traditional students, international students, and professional and adult learners. We’ll discuss case studies, examine ad creative, and give you quick wins for earned and paid media tactics. Attendees will walk away with a better understanding of how to meet and exceed their enrollment goals in the decade ahead.

Format: A 30-minute live presentation by Suzan Brinker will be followed by a 15-minute Q&A and discussion session.

Cost: Free

FREE Webinar | September 23, 2021 | 1-1:45 PM EST

Register Now
Suzan Brinker

Suzan Brinker

Lead Strategist

Suzan Brinker, Ph.D., has dedicated her career to helping higher education initiatives build strong value propositions and communicating them to the right stakeholders.

Having served as Director of Marketing at both Penn State and Northeastern University, Suzan has led marketing strategy and web initiatives for over a dozen higher education units, targeting both degree and non-degree seeking learners. She has specialized in lifelong learning initiatives, internationalization, and online education.

Suzan holds a Ph.D. in Higher Education from Penn State, a M.A. in Communication from Marquette University, and a B.A. in English from St. Norbert College. Having grown up in Germany with a Turkish father and German mother, she holds a deep commitment to global citizenship, diversity, and inclusion.

Need Custom Trainings? We can tailor sessions to your team’s specific needs, either online or in person at campuses across New England. Please inquire here.